about us

  • Freshly Greated is Great Yarmouth's Creative People and Places (CPP) programme, funded by Arts Council England to ensure that everyone has the opportunity to experience, create, and shape high-quality arts and culture, regardless of their background or previous experience. 

    We believe creativity belongs to everyone. Rather than delivering arts to communities, we work with communities, building long-term relationships that enable local people to influence, commission, create and lead cultural activity across Great Yarmouth. Our Community Producers, artists, young people, and partners work together to make arts and culture more relevant, welcoming, and representative of the people who live here.  

  • Great Yarmouth is home to extraordinary creativity, talent, and community spirit, yet many residents face barriers to engaging with arts and culture. Freshly Greated exists to remove those barriers by bringing creativity into neighbourhoods, creating opportunities close to where people live, and supporting local people to shape the cultural life of the town. 

    Our aim is to help people feel more connected, more confident, and more proud of where they live.  

    Our guiding principles: 

    • Inclusion – Everyone should have the opportunity to experience and shape culture. 

    • Active Research – We listen, learn, and evolve with our communities.  

    • Art Where People Are – We bring creativity into the heart of everyday life.  

    • All Art is Valid – We champion diverse artforms, artists, and ways of being creative. 

  • Freshly Greated delivers year-round creative opportunities across Great Yarmouth, including: 

    • Community-led festivals, events, and neighbourhood celebrations  

    • Artist commissions and creative workshops  

    • Outdoor arts, music, theatre, dance, and visual arts  

    • Creative health and wellbeing projects  

    • Our Space – a regular creative programme supporting young people's wellbeing and confidence  

    • Play Produce Promote – developing the next generation of local musicians, producers and creative leaders  

    • A growing network of Community Producers who help design and deliver the programme alongside the Freshly Greated team, professional artists and local arts and cultural organisations. 

WHAT WE’VE ACHIEVED

Over the past six years, Freshly Greated has become one of Great Yarmouth's most successful community-led cultural programmes. 

We've built trusted relationships with communities, created opportunities for local artists, supported large numbers of young people, residents, and volunteers experience arts and culture in new ways. 

FROM OUR COMMUNITY PRODUCERS…

Alongside these outcomes, Freshly Greated continues to successfully reach the people Creative People and Places was designed for. Around 73% of participants come from the audience groups least likely to engage with arts and culture, and 84% live within our priority neighbourhoods across Great Yarmouth.

  • 'Freshly Greated is better for my mental health than going to the doctors’

  • ‘When you say, we’re Freshly Greated, that really means something – and when we go and help at all these different events, we wear our Freshly Greated t-shirts with pride’

  • 'The whole team have built up the best relationships within the community because they actually took the time to listen to them.'

  • 'They've simply put on some of the best community events that Great Yarmouth has seen in a very long time!'

  • 'I love what they do. They make everyone feel welcome and bring the community together. The streets have been much more fun with them around'

  • 'Freshly Greated is probably the best thing to happen to Great Yarmouth in 16 years'

  • 'The events that Freshly Greated have created have all had a really warm friendly community vibe to them. Once you've been to one event, you're guaranteed to want to go to more.'